Romancing the RSVP
Inviting invitations from Papier and Romance Was Born
Words: Damien Woolnough
6th May 2019
We can find love, services and inspiration online but stationer Papier believes that wedding invitations should arrive in letterboxes rather than inboxes.
To help persuade modern men to create wedding stationery IRL the online stationer has enlisted leading Australian designers Anna Plunkett and Luke Sales from Romance Was Born to design a collection of cards, invitations and notecards. This is the second time the businesses have buddied up to give gay grooms greater options for impressing their guests.
Three of Romance Was Born's striking designs (Hallmark, Plume and Electro Orchid) can be ordered for save the date cards, invitations, orders of service, menus, place cards and thank you cards with prices starting from $1.94. If you’re feeling minted look into the designs with gold foil.
"We’re thrilled to extend our collection with Romance Was Born. Their otherworldly designs are perfect for couples looking for something a little bit different for their big day," says Papier founder and chief executive Taymoor Atighetchi
To make things even easier, from May 7 Papier is launching individual addressing on their site with grooms-to-be able to upload individual recipient addresses and return addresses on envelopes.
For Papier, it’s about providing digital service to make a lasting, physical impression.
"For our customers a to-do list needs to be on paper to get it done, and a thank you note or card should be sent by post and stationery can be a creative outlet in a digital world," Atigjetchi told the UK’s Retail Gazette.
"More and more people are sketching, writing, doodling as a way of detoxing from the screens we are surrounded by. As more 'everyday' communication becomes digital and electronic, thoughtful and important communication is becoming elevated through high quality, beautiful stationery."